As a college student, you constantly hear your teachers warning you about the harms of posting inappropriate content on personal social media platforms. However, what happens after you graduate and get a job? Does it still matter what you post on Facebook or Twitter now that you have landed a position? The answer is: YES, it matters.
I remember years ago watching a reality show one afternoon, and this girl got interviewed for a position at a fashion styling office. Rapidly after she left, the employers were talking about how much they liked her and went on to look her up on Twitter. To their surprise, the employers saw multiple tweets from her talking about the interview and the camera crew. Needless to say she was immediately discarded as an option for her lack of discretion.
In a working environment employees have to be careful about what they post about the company they work for. Advertising agencies, for example, have to be especially careful about disclosing confidential information that might affect their clients, and the competition. Account Directors and Creatives directly represent the agency they work for, but also, indirectly represent the clients they manage. These employees need to be cautious not to talk negatively about their agency, or clients, since it can be detrimental to their reputation.
There are many stories of people getting fired for incidents like the ones mentioned before. Many companies and organizations have started to implement Social Media Policies to ensure that employees have clear and concise guidelines to follow. Even though most of these guidelines should be common sense, like my dad always says, “common sense is not common.” Social media platforms are rapidly changing and evolving. This is why Social Media Policies should be revised constantly to avoid any issues among employees in any given company.